TL;DR: Dry your toothbrush more easily with a SensiFresh Toothbrush Holder(opens in a new tab) for $22.99, a 23% savings as of May 14.

As we're forced to reevaluate our health and hygiene habits, we tend to focus on hand-washing and sanitizing surfaces. But here's the thing: there's a lot of stuff in your home that could use an overhaul — some of which you use every single day. Case in point: your toothbrush. 

You use your toothbrush to take care of your oral health, but what good is it if you're just putting more germs into your mouth? According to a study from the University of Manchester in England, the average toothbrush contains more than 10 million bacteria, including E. coli and Staph. And while you might think you can protect the bristles from these unwanted visitors by storing them inside a covered area, the American Dental Association says doing so can actually promote even more microbial growth.

Enter the SensiFresh Toothbrush Holder(opens in a new tab) , which literally flips the traditional toothbrush holder upside down to minimize the spread of bacteria and germs.

Unlike traditional storage systems, the SensiFresh keeps individual toothbrushes isolated from one another — think of it like social distancing for oral care tools. Beyond that, it also lets you hang any toothbrush upside down, which ensures you get the fastest, most natural drying. Rather than dripping all the leftover icky stuff from your mouth down the handle of your toothbrush, the upside-down storage ensures it dries quickly to keep contaminants at bay.

The brush holder itself features a pattern of silicone heads that keep your brush in place, no matter the size or shape. And since it's made of silicone, you can pop it in the microwave or boiling water to sanitize it regularly.

With the help of enthusiastic supporters, the SensiFresh Toothbrush Holder had beyond-successful funding round on Kickstarter for $10K — 20 times the original goal — and is now retailing for $30. But you can slash over 20% off and get it on sale for just $22.99(opens in a new tab) .